Real Estate Listing Descriptions When a potential buyer views your property listing, they will immediately look at the images and read the description. It is crucial to have high-quality photos and an engaging, well-written listing description. Writing a real estate listing description can be challenging and time-consuming. Real estate agents must become skilled at crafting unique property details into a creative listing description. Some brokerages have in-house copywriters to write these descriptions, but they can be expensive and delay the listing process. One way to learn how to write a good property description is to reference some of the best real estate description examples on the market. We have researched listings in major cities across the United States to find some of the best and worst home for sale description examples. We have reviewed each example and will provide our thoughts on what works and what doesn't, so you can apply these insights to your next property descripti